The newest member of our professional athlete team is a downhill powerhouse and the newly crowned British Mens Downhill Champion.. 

We’re proud to welcome Jack Gower to the FLŌA professional athlete team. Jack’s a dynamic alpine ski racer and proud member of Team GB. This has been his first year competing on the FIS World Cup Circuit, and he’s leapt into it with a ferocious appetite.

It’s not just Jack’s speed in the Super G, Downhill, and Combined that caught our attention, but his easy, effortless style he exudes while weaving his descent.

Jack becomes our third Team GB member on FLŌA, joining Matt Avant, and Maisie Potter – all working hard towards the Winter Olympics in Beijing 2022.

British riders have been having notable success this season. Freestyle skier James Woods had a monumental year taking 3rdplace in the Big Air event at the X-Games in Aspen, as well as 1st in the Slopestyle at the World Championships at Park City, Utah. Ollie Davies won the Junior World Cup Ski-cross in New Zealand, while Dave Ryding took a podium finish at the World Cup event in Oslo.

Things have shaped up to be a pretty tasty British Champs out in France this week, with this lot will be bringing their A-game to Tignes, and Jack taking the Downhill crown as pictured above. Bring on next winter Team GB!